World Record Holder and Award-Winning Marketing Thought Leader

“An expert in both content and thought leadership, Vishwas Anand sees corporate narratives and executive decisions as intertwined, with the former amplifying companies’ goals and the latter paving the way to bring them to fruition.” - The Holmes Report.

ACHIEVEMENTS

BW MARKETING 40 UNDER 40 2022 (FIRST EDITION)

Made it to the first edition of the BW Marketing World #40under40 list unveiled on October 12, 2022 at Leela Ambience, Gurgaon.

TOP 25 INNOVATORS ACROSS THE ASIA PACIFIC 2019-2020

The Holmes Report's Innovator 25 is already established as an important barometer of marketing and communications innovation. Vishwas was among four Indians to make the third Innovator 25 class in Asia Pacific for 2019 among luminaries like New Zealand PM Jacinda Ardern.

COMMUNICATIONS PROFESSIONAL OF THE YEAR 2020-21

Recipient of the Bronze Stevie® Award as "Communications Professional of the Year" at the 18th Annual International Business Awards.

MOST INFLUENTIAL CONTENT MARKETING PROFESSIONAL

Was among 38 honorees across Asia to receive the "Most Influential Content Marketing Professional" Award by the World Marketing Congress and CMO Asia.

B2B INDUSTRY CONTRIBUTOR OF THE YEAR - B2B WORLD SUMMIT

Vishwas received the inaugural “B2B Industry Contributor of the Year” award at the B2B World Summit, India’s largest B2B conference in 2022

THE GREATEST MARKETING INFLUENCERS

Vishwas was one of the youngest to be conferred the Greatest Marketing Influencers award by ET Now and The World Federation of Marketing Professionals among 50 CMOs, Marketing Directors and Brand Leaders.

INDIAN ACHIEVERS' AWARD

Conferred the Indian Achiever's Award 2020-21 by the Indian Achiever's Forum "in recognition of outstanding professional achievement and contribution in nation building".

LINKEDIN CONTENT 50

Recognized as one of the Top 50 Content Marketing Leaders for 2018 by LinkedIn Marketing Solutions and Paul Writer.

BUILDING INSIGHT-LED "CONTENTWORTHINESS"

Vishwas Anand has coined the philosophy of "contentworthiness" to highlight its importance in a post-truth digital world. What creditworthiness has built over time, contentworthiness can destroy in no time!

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KEY PROJECTS AT INFOSYS

B2B MARKETING EXPERTISE

Designing a New Benchmark in Personalized Website Experience for Infosys

Helped conceptualize a first-of-its-kind thought leadership website that will set a new benchmark in personalization across the Infosys ecosystem

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Top-Rated Thought Leadership App for Infosys

Conceptualized and built new thought leadership app with a ground-breaking Insights Store for Infosys ranked #1 among related apps. Powered by the Infosys Knowledge Institute, this helped stakeholders showcase their expertise and deepen client engagements.

Reimagining Infosys' Publishing Model

Helped reimagine a new publishing model for Infosys that represents an evolution in the publishing lifecycle from waterfall approach to that of an agile, more productive model and presented this new model to Infosys Chairman and Co-founder Nandan Nilekani.

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SRIVIDHYA V.S. - GLOBAL HEAD, SALES EFFECTIVENESS & ENABLEMENT, INFOSYS

Vishwas has been played an active role in building the thought leadership marketing function at Infosys Knowledge Institute (IKI). He helped my Sales Effectiveness team with the right thought leadership insights across industries and services to influence executive decision-making and deepen client engagement. My team builds on a strong foundation of Industry and Service insights; Vishwas’ efforts to build a new Insights Store for Infosys aligns with this vision through such a breakthrough insights-led destination.

I enjoyed Vishwas’ presentation to our Chairman, Mr. Nandan Nilekani on reimagining Infosys’ publishing model through a more agile and collaborative model, and believe it is going to be a game-changer for the B2B industry.